Brands turn to influencers and celebrities to harness their star power. It can be a potent partnership, but success depends upon certain conditions. We’ll take a look at a few brands that get it right and why.
We take a look at what happened when Burberry removed all brand video content and explore why unique strategies like these can be risky, but also successful.
We look at past rankings of the UK Top 50 to identify those ever present, and those formidable newcomers to the report.
The UK Top 50 results are out for 2022, revealing a sector that has had a great couple of years. We show the top producers and give links to download the full report.
Following the release of the highly anticipated Brand Film Industry Survey alongside The UK Top 50, Moving Image explores why this year's editions are so important to the sector as a whole.
A close look at the techniques Aston Martin and Unilever use to drive engagement on Instagram.
Steve Garvey, founder of Moving Image, outlines how to get the most out of brand film.
A look at how filmmakers responded to the challenge of Covid-19.
Moving Image reveals its flagship report, bringing the brand film industry to life.
In-depth research by Gorilla Gorilla! reveals how to create an effective documentary film.
An overview of the winning projects, producers, and brands at the EVCOM London Film Awards 2019.